The outbreak of World War I in 1914 coincided with the birth of the oil age in Fyzabad. The production coming out of the new wells at Forest Reserve exceeded all expectations.
You are here
Best survival strategy for the long term
Q: Why is it so difficult to persuade the corporate world and the government to partner with businesses that are willing to provide a service to a community for positive change? As soon as I mention that profit is not our focus, they lose interest. How do I overcome this problem?
Business used to be a cutthroat world where the only thing that mattered was profit - but that’s changing quickly. It has become easier for people to learn which companies pursue profits at all costs and which behave ethically, and to make purchases based on those decisions. This means that business models like yours, Rod, are more likely to survive and thrive in the long term.
While technology is driving this shift, recent research demonstrates the strategy’s benefits. Last year I read about the results of a game theory study that showed that selfish behaviour does not improve the odds of long-term survival. The researchers, Christoph Adami and Arend Hintze of Michigan State University, found that communication and co-operation are far better strategies. Adami told the BBC, “Being mean can give you an advantage on a short timescale, but certainly not in the long run - you would go extinct.” While he was talking about surviving in an evolutionary environment, his advice can be useful to entrepreneurs and managers, too.
User comments posted on this website are the sole views and opinions of the comment writer and are not representative of Guardian Media Limited or its staff.
Guardian Media Limited accepts no liability and will not be held accountable for user comments.
Guardian Media Limited reserves the right to remove, to edit or to censor any comments.
Any content which is considered unsuitable, unlawful or offensive, includes personal details, advertises or promotes products, services or websites or repeats previous comments will be removed.