Jillian Rochard has always had a flair for creativity and art ever since she was a young girl. Coupled with this flair was an entrepreneurial spirit which manifested in her younger years as she set up mini-businesses selling art type clothing and accessories to her family and friends. She was often known as the fashionista of her circle and friends and family would seek her opinion when they were required to "dress up" for big events.
Rochard's dream of merging her fashion sense with entrepreneurship finally materialised on December 15, when she opened her boutique called "Instinct Fashion" at Henry Pierre Street, Woodbrook. There is a chic and elegant atmosphere at her boutique, making shopping there a comfortable experience.
Presently, the boutique boasts of women clothing and everyday wear, cocktail party or lime, as well as handbags and accessories, shoes and Trinidad's newest professional make up line "bodyography." Future plans include a section dedicated solely to "the career woman," a professional line of swimwear and lingerie, and a couture room.
Sharing the same sentiments as famous French fashion designer Yves Saint Lauren, Rochard believes that fashion not only makes women more beautiful, it also reassures them and gives them confidence