Caribbean Travel Marketplace, the region's largest and most important marketing event, kicks off Sunday at the Montego Bay Convention Centre, Montego Bay, Jamaica.It is expected to attract more than 1,200 delegates, which is on par with last year's event, according to Caribbean tourism representatives. The event will run through January 14.
The event has already attracted roughly 80 international buyer companies from 15 countries and more than 200 supplier companies from nearly 30 countries for a total of roughly 662 combined delegates pre-registered.
The trade show matches suppliers, such as hotels, restaurants and tourist boards, with buyers, tour operators and wholesalers in pre-scheduled business appointments, where parties discuss existing contracts and develop packages and contracts for future business. This will be Jamaica's fourth time hosting this prestigious event.Since Jamaica last hosted the trade show in 2011, the island has seen new investment and some transition in the hotel sector.