Discussions are currently taking place with several airlines, including Eurowings, Norwegian Airlines and Air Berlin to provide additional airlift to Tobago.
Tourism Minister Shamfa Cudjoe revealed this on Tuessday evening during an official ceremony at Piarco International Airport to mark the return of Air Canada to the T&T after an absence of eight year.
In a speech to welcome the captain and crew of the inaugural Air Canada Rouge flight, she said: "In today's fiercely competitive global market place, consistent, reliable and competitive air access is the lifeblood of any modern economy. In this light, therefore, the Government of Trinidad and Tobago has sought to attract additional airlift both to Trinidad and to Tobago."
The minister said Condor and Thomas Cook started flights to Tobago last months and the talks with airlines followed T&T's recent participation in ITB Berlin and the World Travel Market in London
Cudjoe applauded the decision by Air Canada to resume flights to T&T, noting that it marked the resumption of a 60 year route.
She said the Air Canada service to Port of Spain from the Toronto hub, which started with a sold out flight of 282 passengers, adds to the existing 14 airlines that service the country.
Air Canada Rouge service will operate twice weekly on Tuesdays and Thursdays. The new, year-round service connects with the airline's extensive domestic and international network through the Toronto-Pearson global hub.
Cudjoe said: "With an average of 40,000 to 50,000 visitor arrivals from Canada each year, Canada is our second largest source market. This is, therefore, a very positive development in the sector and highlights a big step in the right direction.
"The typical Canadian visitor stays for approximately two weeks and spends approximately $6,500 per trip, generating approximately $0.34 billion in foreign direct revenue.
"Over 50 per cent of Canadian visitors come to Trinidad and Tobago to visit friends and relatives; followed by approximately 20 per cent who come for leisure. We are committed to improving our market share and welcoming more and more Canadians each year."
The minister also announced that the Tourism Development Corporation (TDC) will be launching an aggressive marketing campaign in Canada targeting leisure customers in the metropolitan Toronto area.
In addition T&T's online presence and destination awareness is being boosted through a website, online travel agents and social media.
"As we intensify our digital marketing agenda, we are excited about our new tourism mobile application, scheduled to be launched early next year, just in time for the Carnival season," Cudjoe said.
"This new initiative is beneficial to the traveling public everywhere, as travelers would have the option to use Canada as a hub to other destinations like Boston, Baltimore, and Washington. This gives the traveler more options for connecting services and a wider range of destinations from which to choose."
The app will provide users with a comprehensive insight into our events and festivals and provide feedback about the quality of visitor experiences in T&T.