Last update: 24-Jul-2014 12:36 pm
Thursday, July 24, 2014
Trinidad & Tobago Guardian Online
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Alisa reigns on the Carnival Catwalk
The participants in 95.1FM’s The Best Mix Carnival Catwalk promotion had the benefit of a day of pampering before they got their chance to strut their stuff at the All Out Sports Bar at the Oval on Tragarete Rd. Vanessa Villafana-Diaz, Alisa Rahim-Ali and Sharon Moses were the three finalists in a Facebook campaign that 95.1FM had the luxury of styling at Dollz Beauty Spa and a photo shoot at Stalite Collection before being taken to All Out by Europcar.
The three were part of the promotion where 95.1FM hosted their Facebook page to encourage listeners to post photos of the outfits they wore to all-inclusive fetes over the season. Several participants received upward of 500 likes from other listeners. This promotion was something different from 95.1, as it has not traditionally been known as a Carnival station, but the management felt that fashion was something that their fans would be interested in.
The women paraded in front of the three judges who were makeup artist Jaumark Pierre, photographer Kerron Riley and media strategist Tenille Clarke. Friends and family of the finalists were quite enthusiastic in their support at the event at All Out and in the end, it was Alisa Rahim-Ali who emerged as the winner. She walked away with a host of prizes including a trip for two to Barbados for Crop Over in August. Some of the sponsors who were involved in this promotion were Revlon, Nestlé Fitness, Nestlé Svelty, Nescafe 3 in 1, Orchard Vibe, Ray Cool, Signature Bags, Peter Bovell Ltd, GPS Rescue, Hot Step Shoe Haven and Sexy Boo Beauty Supplies.