Sea­soned jour­nal­ist, tele­vi­sion�pro­duc­er�and news­cast­er, Hema Ramkissoon has joined the Con­fed­er­a­tion of North, Cen­tral Amer­i­ca and Caribbean As­so­ci­a­tion of Foot­ball (Con­ca­caf) as Head of Com­mu­ni­ca­tions. Ramkisson, who has worked with CNC3, CN­MG and CL Com­mu­ni­ca­tions, will now be re­spon­si­ble for shap­ing the im­age of the or­gan­i­sa­tion both lo­cal­ly and over­seas.

Con­ca­caf, one of six con­ti­nen­tal con­fed­er­a­tions of FI­FA, is made up of 40 na­tion­al as­so­ci­a­tions, from Cana­da in the�north to Suri­name in the South. An award-win­ning jour­nal­ist, Ramkisson said that her de­ci­sion to leave the world of me­dia�and join Con­ca­caf was prompt­ed by the mul­ti-di­men­sion­al facets�of com­mu­ni­ca­tion which her re­spon­si­bil­i­ties cov­ered.

She de­fined her po­si­tion as�"a mix of me­dia�man­age­ment, pro­duc­ing, writ­ing and pre­sent­ing all wrapped up in one." Even though she will be based at the Con­ca­caf of­fice in Port-of-Spain, Ramkissoon's role will�take her to sev­er­al parts of the glob­al or­gan­i­sa­tion's of­fices.

Her re­spon­si­bil­i­ties will in­clude the cre­ation of na­tion­al, re­gion­al and in­ter­na­tion­al aware­ness pro­grammes for Con­ca­caf as well as in­ter­nal com­mu­ni­ca­tions for the or­gan­i­sa­tion.