Most of us make our own little efforts at recycling. We print on the flip side of the page, separate our plastic bottles, and take our empties back to the supermarket. But recycled clothing? Whoa, there!
For Trini designer Christian Boucaud, making a fashion statement out of recycled fabric isn't a tree-hugging fantasy, but the basis of her stunning new line called Reuse, Recycle, and Recreate. Boucaud takes used clothing-especially jeans-curtains, sheets and cushions, and turns them into show-stopping garments that literally have international buyers begging for more.
But before we go on, let's get the 'ick' factor out of the way once and for all, shall we? The fabrics she uses aren't the result of dumpster-diving expeditions, but are donated by friends and family. They're sanitised before she even begins to cut, and again after the garment is completed. So clients can rest assured that Boucaud's designs don't only look fantastic, but they're also as wearable as anything fresh off the shelf.
Like most people lucky enough to turn their great passion into their career, she started young, learning to sew at age eight. And while all girls create designer originals for their paper dolls and then move on to something else, Boucaud immersed herself in the world of beautiful garments and never left. She showed her first collection at 17. What happened next sounds like a made-for-Hollywood script. By an accident of Fate-or by Divine decree, you decide-legendary designer Christopher Nathan was in the audience. Nathan, the Co-ordinator for the Caribbean Academy of Fashion and Design at UTT, founder of Coco Velvet and the force behind T&T Top Model, immediately drafted her in, using her pieces whenever he had a show.
Ten years later, she's known largely for her swimwear, but wants fashion lovers to know that she has much more to offer, especially her stylish ready-to-wear lines, which includes plus-size items. Because each piece comes from a different source garment, each is unique. Her newest line was a spin off from the collection she showed at Fashion Week this year, a line she called 'PheO' in honour of her late grandmother. This stylish lady used strings, ties, and lots of fabric, and for Boucaud the collection is a strong reminder of her. Her grandmother also loved and respected the environment, and from this, Boucaud drew her inspiration.
"Our carbon footprint is ridiculous," she comments, pointing out that T&T ranks unacceptably high in the world in terms of carbon emissions per capita. Although T&T has endured an international tongue-lashing for our laissez-faire attitude towards sustainability, Boucaud thinks there's hope. "People are trying to play their part. We have NGOs and others cropping up all over Trinidad." She's also trying to make connections with a few of them, such as Sustain T&T, and has been working with the environmental society in UWI. She noticed that a close friend routinely tossed out his jeans whenever a new style came in, and one day she took a pair and fashioned a swimsuit from it. It was a major hit at Fashion Week. She began collecting in earnest, begging friends and family for their castoffs, and working them into her designs.
That tiny bit of inspiration led to a revolution. "The response was out of this world. I have people in New York and Tokyo waiting for new pieces for their boutiques." The demand is so great that sourcing used clothing has become a major concern, and since clothing recycling isn't the norm in Trinidad, she's thinking of looking outside our shores for supplies. She's also just started a denim drive on Facebook, soliciting used fabric, especially jeans. In the spirit if environmental consciousness, she will donate part of the proceeds from her line to charity.
While Boucaud has great hopes for the local fashion industry, she thinks it's difficult to succeed. This is largely because Trini tastes are influenced by external forces. "We have a love for everything besides our own. Unless we see something popular in the US, we're not going to pay attention to it." Furthermore, foreign designers crib their ideas from Caribbean culture, and we, in turn, imitate their designs. "So we're copying a copy," she laments. "We're copying what we have naturally."
"I wasn't sure I'd be able to survive on fashion alone," she admits. "But I think I'm the luckiest fashion designer ever, because so far, it has been good." That's not to say she isn't hedging her bets. She's currently completing her degree in Sociology at UWI, because "you have to have a backup plan". It's even harder to become an eco-designer, one who relies almost exclusively on sustainable or reusable materials, because of the lack of facilities and supplies locally.
