A game meant to improve the financial literacy and stock trading savvy of local students is paving the way for greater investment from this region in both regional and international markets.
Charielle Plowden, country manager of WizdomCRM Caribbean, said that following the immense success of the WizdomCRM Virtual Stock Market Game, the company recently launched the Stock Trade Alert Platform. That platform is geared towards informing its users about major moves being made by significant business owners and companies on the international market.
“We’ve actually integrated with Open AI, which we know is the company that brought us ChatGPT. We’ve built our tech stack on their tech stack to allow for persons to now utilise notification technology to get access to US executive trade. So, for example, if Bill Gates or Mark Zuckerberg takes a trade or they buy a company or their businesses buy or sell, parents will now get notifications to help them with their trading activities,” Plowden explained in a television interview.
She said the application could also be used in a local setting, as it could similarly follow market moves made by local executives.
“So it’s a way to really understand the US market in a very intimate way. And if we want to use a local example, if a member of Sabga family were to purchase stocks in ANSA McAL based on their confidence in the business, there would be a notification that will tell you that this person just bought stocks,” said Plowden.
The WizdomCRM is confident this app will have as much of a positive impact on the local trading market as the stock game, which has made several companies across the public and private pay attention to students who participate in the game which spans primary, secondary and tertiary institutions.
In March, Paria Fuel Trading Company Ltd sponsored 1,100 students, who participated in a recent cycle of the game, while ANSA McAL, Republic Bank, Scotiabank and National Enterprises Ltd have been among the companies that have shared sponsorship and have adopted schools or students who participate in the game Some investment companies have shown active interest in top students in the competition.
“We have CEOs from investment firms coming to our award ceremony to look for their next talent pool and looking for persons that they can now hire. So that’s just some of the ways that we have been making an impact,” said Plowden, who pointed out that the top student in the game’s recent cycle, Alloy Sammy of Bishop’s High School, Tobago, has stated interest in becoming a stockbroker.
She said this increased participation augured well for the investor market.
“In terms of a national scale, now that we have a more educated financially empowered generation coming up, the national benefits are there because more people are going to buy stocks of those listed companies, increasing their value. More people are now going to have more money when they buy or sell those stocks and they get the dividends and there will be more money flowing into our economy as well. So there’s less reliance on social services. We are eliminating poverty and creating generational wealth,” said Plowden.
She explained the stock market game was first created during the pandemic when the Ministry of Education put out a public notice for digital initiatives which could help students while in-person schooling was not possible.
“When the world was thrust into a digital space, the Ministry of Education in T&T put out a request for digital initiatives to engage students while they were at home. We know that gamification learning is a fun way to engage students and financial literacy has been something that has not been taught to us. So we would have developed a stock market game platform, which we would have put forward to the ministry and they loved it,” said Plowden.
Sharon Mangroo from the Catholic Education Board of Management gave the game an added push by getting it into several schools nationwide.
In January, the game expanded to Guyana with Barbados, and Jamaica set to come on board in the coming months.
“Right now, we’re expanding at such a rapid rate. We are in Guyana fully. We only went there in January, and we have 2,122 students. We are in Barbados, which is September coming, and Jamaica will start in January 2025,” said Plowden, who added the company was even eyeing moving into the Latin America market.
While the game was developed in response to the ministry’s request, Plowden said it was partially inspired by the current set-up of T&T’s Heritage and Stabilisation Fund.
“As we know there’s a heritage part which is essentially to create generational equity so that our young generation could benefit from the oil reserves and the revenue that we generate from energy prices,” said Plowden, explaining that “some 42 per cent of international equities are in that fund. Therefore it makes sense for our younger generation to learn financial literacy about trading on the stock market so that they can understand the combination that is managing their future money. “
