Even amid the invasion of technological gadgets, the good old fashioned practice of reading a book has not lost its potency, especially at Nigel R Khan Booksellers. <!--break--> The team got a headstart when it launched its Tis the Season to be Reading campaign in October, and it is still going strong.
Santa has visited the bookseller's various locations, reading The Night Before Christmas to children and adults alike, and there have been lots of giveaways. And according to Khan, it was all done to bring the joy of reading into Christmas.