The T&T Fash­ion Com­pa­ny Ltd (Fash­ionTT) and DHL will be host­ing an on­line we­bi­nar ti­tled Re­al­iz­ing Your Glob­al E-Com­merce Po­ten­tial on Thurs­day, Au­gust 27, from 11 am to noon, via the Go­ToMeet­ing plat­form.

At the we­bi­nar, par­tic­i­pants will learn to:

• Un­der­stand cus­tomer buy­ing habits

• Iden­ti­fy your op­por­tu­ni­ty with cross bor­der e-com­merce and how to get start­ed

• Choose an ex­press ser­vice for fash­ion

• Build trust and brand loy­al­ty with your cus­tomers dur­ing & af­ter the COVID-19 pan­dem­ic

This we­bi­nar is the sec­ond event to be held since the in­cep­tion of the part­ner­ship be­tween DHL and Fash­ionTT; the first be­ing a stake­hold­er meet­ing for the de­sign­ers of the Val­ue Chain In­vest­ment Pro­gramme (VCIP) held in Jan­u­ary, 2019. DHL rep­re­sen­ta­tives de­liv­ered a pre­sen­ta­tion on their couri­er ser­vice, as well as how they can help VCIP de­sign­ers to ex­port their prod­ucts to re­gion­al and for­eign mar­kets.

Since then, sev­er­al de­sign­ers have ben­e­fit­ed from the part­ner­ship. Due to the pan­dem­ic, on­line shop­ping has be­come an even more es­sen­tial part of the fash­ion in­dus­try. Lo­cal de­sign­ers re­quire safe, ef­fi­cient and af­ford­able ship­ping rates to get their items to their cus­tomers, both re­gion­al­ly and in­ter­na­tion­al­ly.

The Fash­ionTT/DHL part­ner­ship has suc­cess­ful­ly aid­ed lo­cal de­sign­ers in var­i­ous ar­eas of ex­port, in­clud­ing in­ter­na­tion­al ship­ping. De­sign­ers who have signed up with DHL have re­ceived sig­nif­i­cant sav­ings in ship­ping cost and were able to ful­fil in­ter­na­tion­al or­ders with­in an ex­pe­di­tious time­frame. Sev­er­al de­sign­ers have re­port­ed items be­ing de­liv­ered to cus­tomers with­in two days.

Lisa-Marie Daniel of Fash­ionTT re­marked: “Con­sumer be­hav­iour is chang­ing, and we must be able to change along with it. Part­ner­ing with DHL has cre­at­ed greater av­enues for our de­sign­ers to meet the needs of the in­ter­na­tion­al mar­kets. We know the great po­ten­tial our lo­cal de­sign­ers have and we want to en­sure that they gain the tools and knowl­edge they need to meet that po­ten­tial through this on­line we­bi­nar.”