Dr Safeeya Mohammed
guardian.wemagazine@gmail.com
“When we invest in women and girls, we are investing in
the persons who invest in everyone else.” ~Melinda Gates
The dynamic platform launched by the JMMB Group in July 2023, the PowHerful Women in Business, now proudly features the first cohort of women entrepreneurs that graduated from this initiative. This revolutionary Small and Medium-sized Enterprise (SME) six-month programme is dedicated to supporting and empowering women entrepreneurs operating in T&T and Jamaica.
In giving details on the programme, Shani Duncan-Falconer, senior corporate manager, JMMB Group SME RC shared, “The PowHerful Women in Business initiative was designed to cater to the personal and business needs of female entrepreneurs and address some of the unique challenges that they face, create an enabling environment, and a gender-sensitive financial framework that empowers women to access the support and financing needed to scale and grow their businesses.
“This programme cultivated business networks that they can leverage to take their businesses to the next level and expand in new markets.”
This intensive programme consisted of coaching sessions, accountability partners and workshops on a range of topics including marketing, personal branding, networking, strategic and business planning, accounting and financial management, among other key areas to drive business success. In addition to mentorship, a framework to create and update business plans, marketing plans and financial statements was also integrated into the initiative.
Naomi Anderson, Unicakery
The creative force and pastry chef Naomi Anderson is the founder of Unicakery. She aims to seamlessly merge her love for art with the world of cake artistry. Beyond the culinary expertise, Anderson’s aim with Unicakery and, by extension, Unicakery Tutorials is to share the magic of cake artistry with other chefs and aspiring bakers through different learning avenues.
She’s an artist at heart, using cake as her canvas to express intricate designs skillfully and artistically.
“Unicakery is all about bringing love, art and a whole lot of magic to the dessert world! Each creation is made with love and executed with passion! Being authentically unique is the number one priority. Every cupcake, every class and every workshop is curated to create the best possible experience for you!”
To learn more:
Website: https://www.unicakery.com/FB: https://www.facebook.com/unicakery
IG @unicakery
Jamelia Williams, Livin Trini
Innovative, adventurous and focused on showcasing the tourism destinations of T&T, Jamelia Williams, managing director at Livin Trini, is determined to create meaningful and unforgettable experiences for all! Livin Trini provides all the beach essentials for tourists (local and foreign)–from clothing to seating, to tents, music, even the cooler and drinks. Be it for a birthday celebration or everyday beach excursions, their beach packages remove the hassle of a ‘beach prep’, allowing people to immerse and rejuvenate at our T&T beaches.
With 15 years of experience in the tourism industry, a background in tourism services, and events coordination, and an associate degree in Social Work from The College of Science, Technology and Applied Arts of Trinidad and Tobago (COSTAATT), Williams’ ethos is anchored in customer service.
“Livin Trini is here to give you and your family a relaxing, fun and memorable experience on the most beautiful beaches in the country.”
To learn more:
FB: https://www.facebook.com/livintrini
IG: @livintrini
Diandra Grandison, Newd Gyal Personal Care
The mastermind of T&T’s favourite amateur-friendly Sugaring Wax Kit, Diandra Grandison is the founder and operations manager for Newd Gyal Personal Care Limited.
As a hair removal enthusiast, Grandison was forced to get creative with her hair removal methods during the COVID-19 pandemic. With very sensitive skin and a low threshold for pain, she researched how she could recreate the salon experience from the safety of her own home and thus, Newd Gyal Sugaring Wax was born.
Newd Gyal’s amateur-friendly Sugaring Wax provides access to demo videos, tips, and dos and don’ts to facilitate the best at-home sugaring hair removal experience. Newd Gyal Organic offers sugaring wax, wax sticks, reusable applicators as well as reusable wax strips. Their bestseller is the sugaring wax kit that includes an 8oz container of sugaring wax, a reusable applicator, four reusable wax strips, a scannable sugaring guide and a tweezer.
“Newd Gyal Sugaring Wax is the less-painful, affordable alternative to traditional waxing that provides salon results at home. Made from natural ingredients, it is water-soluble and suitable for sensitive skin.”
To learn more:
Website: www.newdgyalorganic.com
FB: https://www.facebook.com/newdgyalorganic
IG: @newdgyalorganic
Misty Hamid, Kidavo Creations
A passionate advocate for educating others about Caribbean heritage and the sustainability of our environment and biodiversity, Misty Hamid is the managing director and owner of Kidavo Creations.
With over 20 years of experience in the environmental field, Hamid holds a master’s degree in environmental sciences and a BSc double major in Zoology and Botany. Her mission is to educate and inspire youth through Caribbean culture, providing relatable representation for children in the region while showcasing the diversity and environmental sustainability of Caribbean culture to young people beyond its borders.
Created by Hamid, My Tropical ABCs is a fun, innovative book designed to educate children on local fruits by matching the fruit names with alphabet letters.
This book allows parents/guardians to sit and spend quality time with their children who are attracted to easy-to-read books with vivid colours and illustrations.
It is a fun book for the family specially designed to reach children at the early stages of language and reading development.
To learn more:
Website: https://kidavocreations.wixsite.com/website
FB: https://www.facebook.com/kidavocreations
IG: @kidavo_creations
Tricia Kissoon, CEO Of JMMB Investments Trinidad and Tobago, says, “We are excited to support the PowHerful Women in Business programme as a testament to our commitment to empower women entrepreneurs in Trinidad and Tobago. By providing them with the necessary tools, knowledge, and resources, we aim to drive economic growth and create lasting positive change in the communities we serve.”