Two for­mer West In­di­an crick­eters have start­ed a new part­ner­ship aim­ing to re­duce glob­al green­house gas emis­sions.

In a news re­lease on Tues­day, Ke­iron Pol­lard and Di­nanath Ram­nar­ine an­nounced the es­tab­lish­ment of their start-up, Go­Elec­tricTT, which is set to en­gage cor­po­rate en­ti­ties to switch to elec­tric ve­hi­cles (EVs) in a bid to re­duce emis­sions and move clos­er to tar­gets con­tained in the Paris Agree­ment.

Ac­cord­ing to the re­lease, the duo signed a con­tract with the In­ter­na­tion­al De­vel­op­ment Bank (IDB) in Feb­ru­ary 2024, to pro­vide sup­port fund­ing for the Go­Elec­tricTT ini­tia­tive.

Pol­lard and Ram­nar­ine be­lieve that the younger gen­er­a­tion should be the ones to act and lead change through their buy­ing pow­er, which can in­flu­ence pol­i­cy and re­sult in de­fin­i­tive ac­tion.

"Pol­lard and Ram­nar­ine’s sus­tain­abil­i­ty dri­ve ex­tends to their in­vest­ment in Blew­coast, a firm spe­cial­is­ing in cer­ti­fied emis­sions mea­sure­ment, ac­count­ing, and re­port­ing. The firm’s fo­cus is very much con­nect­ed with this de­mo­graph­ic of fu­ture lead­ers, and the fu­ture of work. As the world ne­go­ti­ates its way through the en­er­gy tran­si­tion, Blew­coast has a cadre of high­ly skilled in­di­vid­u­als in the fields of ac­count­ing, as­sur­ance, en­vi­ron­men­tal sci­ences and en­gi­neer­ing to sup­port de­car­bon­i­sa­tion," the re­lease said.

“This is about sus­tain­abil­i­ty and se­cur­ing the fu­ture for the next gen­er­a­tion”, said Pol­lard. “Un­less we take im­me­di­ate and de­lib­er­ate ac­tion to tack­le cli­mate change and con­front green­wash­ing, our chil­dren will face a bleak fu­ture of ris­ing tem­per­a­tures, ris­ing sea lev­els, food in­se­cu­ri­ty and re­sult­ing eco­nom­ic de­cline.”

Ram­nar­ine said, “This is a turn­ing point for de­car­bon­is­ing glob­al in­dus­tries. Blew­coast is to­tal­ly in sync with our ob­jec­tives to build aware­ness and dri­ve so­lu­tions to ad­dress the glob­al car­bon re­duc­tion chal­lenge. We are proud to be part of this, where sport, ac­count­ing, en­vi­ron­men­tal sci­en­tist, and en­er­gy ex­per­tise col­lab­o­rate as one team, with one com­mon ob­jec­tive. As with crick­et, it takes a team with the right skills, clear strat­e­gy, and flaw­less ex­e­cu­tion to win. Our win is for glob­al sus­tain­abil­i­ty.”

Joel ‘Mon­ty’ Pem­ber­ton, co-founder and chair­man of Blew­coast, al­so hailed the partern­er­ship, as he said, “What gets mea­sured, gets done. As with sport, it takes team­work to win; our win is glob­al de­car­bon­i­sa­tion in a sus­tain­able and prag­mat­ic man­ner. As lead­ers, our ac­tions will speak loud­er than our words, and it is our du­ty to leave our plan­et in a bet­ter place than when we got here.

"Kieron and Di­nas’sport­ing lead­er­ship skills, com­ple­ment Blew­coast’s ex­ist­ing skills, an­chored in Trinidad & To­ba­go’s en­er­gy in­dus­try, which is a glob­al pow­er­house in the nat­ur­al gas, LNG, methanol ,am­mo­nia and steel in­dus­tries. As hu­mans, we share this com­mon chal­lenge, and we can all win through pow­er­ful col­lab­o­ra­tion. Un­der­stand­ing the need for prag­ma­tism through this jour­ney, will­re­sult in pos­i­tive out­comes for hu­man­i­ty.”

Frank Teelucks­ingh, co-founder of Blew­coast, added, “The jour­ney to re­duce GHG is a shared one; from small com­mu­ni­ty ini­tia­tives to col­lab­o­ra­tion across bor­ders. It is in this spir­it that we wel­come Kieron and Di­nas to the team. Their jour­ney to help cre­ate a bet­ter world is our jour­ney as well. This col­lab­o­ra­tion will help ex­pand our en­gage­ment with com­mu­ni­ties across the globe es­pe­cial­ly with the younger gen­er­a­tion whose fu­ture we shape to­day.”