Con­ve­nience re­tail chain Presto has of­fi­cial­ly closed its Grand Bazaar out­let, a move the com­pa­ny de­scribes as part of a broad­er strat­e­gy to en­hance its cus­tomer ex­pe­ri­ence and strength­en its na­tion­al pres­ence.

In a state­ment post­ed on so­cial me­dia yes­ter­day, Presto ac­knowl­edged the dif­fi­cul­ty of the de­ci­sion but as­sured cus­tomers that the clo­sure aligns with its long-term vi­sion.

“While this de­ci­sion was not easy, it is part of our on­go­ing ef­forts to en­hance your over­all Presto ex­pe­ri­ence. But don’t wor­ry – the friend­ly faces you know and love will serve you at our oth­er Presto lo­ca­tions! While we ac­tive­ly ex­plore new op­por­tu­ni­ties in the cen­tral area, we in­vite you to vis­it our near­by En­deav­our or Aranguez lo­ca­tion,” the com­pa­ny said, thank­ing cus­tomers for their con­tin­ued loy­al­ty.

Speak­ing to Guardian Me­dia, Presto’s busi­ness de­vel­op­ment di­rec­tor Jean-Luc Mout­tet em­pha­sised that the clo­sure was not a sign of con­trac­tion but rather a strate­gic repo­si­tion­ing.

“As part of our on­go­ing ef­forts to en­hance the Presto ex­pe­ri­ence, we have made a strate­gic de­ci­sion to close our Presto Grand Bazaar lo­ca­tion... All staff mem­bers from this store will be re­al­lo­cat­ed to dif­fer­ent Presto stores through­out the na­tion,” Mout­tet ex­plained.

He high­light­ed sev­er­al ini­tia­tives aimed at el­e­vat­ing the brand, in­clud­ing the re­cent launch of the Presto Cof­fee Con­cept at the Presto Fresh store in Aranguez.

This con­cept would soon be rolled out across all Presto lo­ca­tions na­tion­wide. Ad­di­tion­al­ly, the com­pa­ny is ex­pand­ing with three new stores, two of which will fea­ture a hy­brid mod­el with­in Su­per­pharm Mar­aval and South Park Su­per­pharm, along­side a new Presto Mar­ket in Diego Mar­tin.

“So even though we are clos­ing stores, this is very much our over­all plan to re-strate­gise and re­fo­cus the brand,” Mout­tet said, un­der­scor­ing Presto’s com­mit­ment to in­no­va­tion and cus­tomer sat­is­fac­tion.

Presto is part of the Agos­ti­ni group.