So the ritual of "consultations" on the role of state media gets going. We all know how it's going to end, but I'll throw a couple of cents in anyway–common-sense observations of which parties in Opposition have such a firm grasp, but which grasp, once in Government, goes limp.
First the no-brainer. Despite the heavy hand of the Jimmy Bain types at TTT, its archives are extensive and valuable, and of interest to historians or regular citizens alike via a platform like YouTube. What could be easier than the digitisation of TTT's archives and making them publicly available?
That's history. What about the future? The future of state media is not in journalism. It's just too tempting for a party in power to leave a medium for dissemination of its message alone, especially when it sees itself misrepresented and set-upon (which they all do). This isn't to say the journalistic function should be abandoned entirely, but the viable future of state media is elsewhere, in culture, in a somewhat more serious sense than "calypso history month."
The BBC is a good model for this approach. While the BBC's journalism enjoys a high reputation, neither the institution nor its news products is beyond reproach. Journalists like John Pilger and Greg Palast, and critics like Noam Chomsky and Naomi Klein would have something to say about that. The organisation has a distinct ideological orientation, and its culture is white middle class and closed to outsiders.
Naturally, in the name of "diversity" a few coloured bodies, voices and alibis can always be seen and heard. But there's also the recent number of pedophile and bigotry scandals (Jimmy Savile and Jeremy Clarkson) that have stained its veneer of respectability. (See Charlotte Higgins' article in the London Guardian of April 16, 2014.)
Nonetheless this is also the institution that's produced a lot of incredibly good entertainment and educational material: the latest Sherlock series, and a number of mini-series across several countries–The Fall in Ireland; Orphan Black in Canada; Death in Paradise in the Caribbean (Guadeloupe), Luther in the UK–whose quality and appeal are bullet proof.
This is where a possible future of Trinidadian state media lies: documentation and entertainment, and they're not mutually exclusive. The time and technology are right for many documentaries on contemporary and historical T&T, since the ignorance of most citizens about each other and their country is shocking–like who speaks Sanskrit, where the Calcutta Ship docks, and what not.
But that's not all. From the steady stream of horror stories coming from the public school system and Facebook videos, it's clear the country's socialising institutions either don't work, or don't know their jobs. The use of mass media as socialising instruments already happens–the kids and adults watch the Kardashians, rap videos, movies, Internet porn, and consciously and unconsciously live what they see. The trick is to catch their attention deliberately with programming which inculcates positive values instead of allowing it to be done by default.
Anthropologist Danny Miller wrote a very revealing paper about the role of American soap operas in the 80s in Trinidad in moral education. (Did the Hon Minister of Communications read it?)
So TV can teach people positive things. But here arises a major problem: gate-keeping. Who decides and what's good and not? A former curator of the National Museum wrote a letter to the press in 2009 revealing the very specific and toxic cultural agenda of the former PNM administration and how it worked: control, select, suppress non-conforming material. One of the first acts of the new administration at state-owned CNMG was pulling a live press conference off the air. This does not bode well for the future.
The state is generally not just conservative but downright reactionary in its choices in these matters–which scripts, what stories and images, who executes them. At this point, the process gets becomes war for the government trough. The phenomenon paralyses many if not all institutions in the country. It takes real managerial strength, skill and vision to neutralise this. Does the new administration have it?
There are and have been some private sector attempts which are instructive. An interesting effort at local programming was undertaken by Banyan till it imploded a few years ago. Some of it wasn't bad, but the money ran out, and investors (as I understand it) are not interested any more. But one institution that's managed to succeed with local content is the T&T Film Festival, in whose business model and approach there's much to learn from.
All this said, the major problem remains money. And it shouldn't be. This is the country which gave $300 million-plus to Carnival last year, and presumably will give some absurd nine-figure sum this year, for the same returns as last year–zero or less.
If a third of this budget were to be directed at film and television, and a vetting process were undertaken to pick legitimate candidates, within a year or two there could be a viable stream of local content, which provides local employment, which could be shown continuously on Channel 4. The next step would be to convince, or force, local companies to invest, even if via advertising. Why they don't is in part because of the laughable amateurism they see but remain silent about, because, well, is de cult-yere. (Criticism is unpatriotic, apparently, because, you know, O gord, we tryin'.)
This, to repeat, is all common sense. But there is another more forceful imperative for the production of local material–the cultural imperative.
n To be continued.
