Fashion-forward Arima local Tabitha St. Bernard made waves in the United States, combining sustainable fashion for women with her "easy-going Trinidadian vibe and Brooklyn edge". After interning with Vivienne Tam and Tahari ASL, she successfully launched her line Tabii Just in November 2012, debuting her first collection during New York Fashion Week in collaboration with Caravan Stylist Studio and the Carlton Hotel.
What do people find surprising about you?
"I grew up in an ultra-religious household. I wasn't allowed to wear pants, anything sleeveless, makeup, jewellery or wear my hair in anything other than one bun or plait. I wasn't allowed to read secular magazines so I didn't understand the context of fashion until much later in life."
When did the creative bug bite?
"I got the amazing opportunity to attend Bishop Anstey High School, which was an hour away from home. It was at Bishops that I started to explore my love for the arts. For as long as I can remember, I've loved fashion. We couldn't afford to go shopping often so we would buy fabric and take it to my aunt to sew. I would sketch what I wanted her to make and she would give me design tips, based on her vast experience and bring my ideas to life. I knew that my first love was fashion but never even imagined that it could be a career option."
On taking a leap of faith...
"I migrated to New York at age 19 for an academic scholarship to St. Francis College. There were no fashion classes so I studied my second love, Psychology: after graduating I worked with people with intellectual disabilities for a few years. But at 25, I had a major quarter-life crisis. I could not see myself following the path I was on and being happy at age 40.
I had a stable job, great benefits and room for growth. I did some major self-reflection and realized that my dream deep down was to be a fashion designer. The only things stopping me were my own perceptions about a career in fashion and my fear of starting my career over. Many people tried to discourage me as the job market was tough. I questioned whether I was being ungrateful to God for my blessings. I couldn't resist the nudging though, once I allowed the dream to take form."
On being a student of FIT...
"This experience blew my mind. I was in the middle of so much creativity and support for the arts. FIT taught me so much about being an artist, respecting the art-form, following my heart and believing in myself. I often say that if I could study at FIT for the rest of my life, I would. I felt like FIT opened my eyes to the beauty of the world in the language of fashion and they've stayed open ever since."
What was your "light bulb" moment?
"I started exploring sustainable fashion. I discovered that the mix of eco-consciousness with fashion was my niche. When I learnt that 15% of the fabric used to make clothing is usually tossed out and ends up in landfills, I knew I wanted to do things differently."
The hardest thing I ever had to learn (or do) was...
"I knew nothing about business or running a company and had to learn pretty fast. We launched by crowd-funding capital on Rockethub.com. I literally spent 45 days begging people for money to help me start the line. My community really answered the call and we raised enough capital to produce the first collection. I was so humbled by the support. I'm also fortunate to have a wonderful board of advisors who lend their expertise generously to the progress of the line."
Reflections?
"Things in fashion move so fast that I hardly stop to think too often. After that show, I took a moment to pause and take it in. I am truly living my dream and I am proof that if you work hard enough, you can overcome anything in life and do what you want to do. I wake up excited to be alive and grateful for the opportunities given to me, everyday."
Tabii Just clothing is available at select online marketplaces.
Her website is www.tabiijust.com.