The Board of Directors of the T&T Football Association will have to decide if it will consider a last-ditch battle for ownership of the ‘Soca Warriors’ name after a former Trinidad Broadcasting Company (TBC) employee, Steve Dipnarine, admitted that he was the one who coined the phrase ‘Soca Warriors.’
Dipnarine, who held the position of marketing manager in the radio division of the TBC, a position that entailed creating promotions to commercialise the rights they had for football, and in particular, World Cup Qualifying, issued a release on the matter.
Dipnarine said his sole purpose was to clarify the origin of the name ‘Soca Warriors’. He said on Friday, in no way is the recently highlighted trademark registration a matter of contention in a release.
He also said he is willing to assist the embattled football association with a legal challenge against Melville for the right to the name if it so desired. Contacted soon after, Kieron Edwards, president of the Trinidad and Tobago Football Association (TTFA), said while they’re leaning more toward securing a new name for the country’s senior national football team, the Board will have to decide whether they will want to challenge veteran sports commentator Selwyn Melville legally for the Soca Warriors trademark.
“I can have discussions with them (TTFA), I had discussions with the previous president. My only interest is to clarify in the public interest, the origin of this theme, but in the interest of football, I am willing to discuss anything with the TTFA because I’ve worked with them for years,” Dipnarine explained.
His comments come three years after Melville received the trademark certificate for the term Soca Warriors, which is the nickname for the T&T men’s football team.
In 1998, Melville coined the nickname Soca Warriors while covering a T&T men’s team encounter against El Salvador in the United States. The team were called Soca Warriors during their successful 2006 FIFA World Cup qualifying campaign, with soca artiste Maximus Dan (now MX Prime) releasing a song called Fighter, which was dedicated to the squad.
Since 2005, Melville has been in a legal battle with the Trinidad and Tobago Football Federation (now T&T Football Association) concerning the ownership of the nickname.
Dipnarine, whose open challenge of the origination of the Soca Warriors name was followed by a release he issued to the local media yesterday, sought to clear the air on the development, saying, “I have had some discussion with the TTFA because of their current impasse over the name, and it dates back to since Jack Warner was there and then David John-Williams, he was very active in that, trying to resolve it. But my concern is not involvement, it’s not about the registration of the name, I am just a bystander in that, that is a matter for the TTFA, and whoever claims to have the registration rights.
“My only contention is how the name originated, and I have prepared a release which I intend to send out later. In my capacity as marketing manager in the radio division, you know 105fm was big in sports coverage, and that was my role and my capacity there, to cover sports in a big way, and expand the sports coverage for both cricket and football. What I dealt with was creating a promotion to commercialise the rights we had for football and World Cup Qualifying, and part of that was when I created that name with a small team that involved a commentator and a brand manager. That is how that name was created, and it was promoted aggressively in the company and invested in heavily and then given to the football association.”
According to Dipnarine, “One member of the team went privately and sought to register the tradename, and that is how that second issue came about, but I am only concerned about the first issue, to correct for the record how that name originated in 2001.”
Though prompted to take over the name, the TTFA later adopted the name between six to nine months after it was proposed to them, Dipnarine said. Melville said Dipnarine is a stranger to the truth, but he doesn’t have to lie to anyone about the trademark.
With the country’s senior football team on the verge of the final round of the World Cup Qualifiers during the FIFA Windows of September, October and November, where it will contest a four-team group with Curacao, Jamaica and Bermuda, Melville is proposing the Soca Warriors name for use by the TTFA on a five-year deal that will cost the TTFA $3 million a year, while he maintains ownership of the Soca Warriors name.
However, that offer was rejected for a TTFA offer of between $1.5 to $2 million to purchase the Soca Warriors trademark.
The Board of the TTFA is expected to meet over the weekend. Dipnarine concluded yesterday by telling Guardian Media Sports, “I have expressed my views to the football association and different stakeholders that I would like to see a resolution among the parties in the best interest of football.
“The name was relevant then, but they will have to determine based on market studies whether that name is still relevant; that is for them to do. I have not really gotten involved in that aspect of this issue; I have stayed clear of that.”
