This year's 29th edition of the Milo Games which comes off at the Hasely Crawford Stadium, Mucurapo, next Tuesday, will benefit from a sponsorship of $100,000 from–Nestle T&T Limited.
Making the announcement at the Grande Riviere Room, Marriott Hotel, Invaders Bay, Mucurapo, yesterday, was Rae-Ann Clement-Harper, Consumer Marketing Manager-Powder Beverages of Nestle.
Clement-Harper first pointed out that her company was very pleased to once again be the sponsors of the Milo Games and explained that the relationship was born 29 years ago. Since then Milo has seen the games grow from strength to strength and is very pleased to be associated with such excellence in sport.
She added: "The Milo brand is committed to nourishing the nation's children, their bodies and minds, not only through proper nutrition, but through development of their ambitions and their passion for sport.
"As I look into the eyes of all the students here today I see so much talent and future Olympic medallist just like Hasely Crawford, Ato Boldon, Richard Thompson and Jehue Gordon.
"For this reason, we continue to support activities which promote nutrition, health and wellness, especially when it comes to our youth development programmes.
Looking ahead, Clement-Harper said: "Nestle T&T Limited through its brand Milon will continue to nourish and support sport and the nation's children as we have done over the last 29 years."
Clement-Harper also praised the dedication of Kelvin Nancoo and the Milo Games Committee for their expertise, time and efforts which no doubt has clearly paid off.
Elisa Doldron, head of Consumer Marketing of Nestle T&T Limited said: "The Milo Games have become part of our DNA at Nestle, being very much aligned with our focus and encouraging physical activity as a critical part of leading a healthy lifestyle.
"These Milo Games, however, takes us to another level, as sport in itself not only contributes to physical well being, but also plays a major role in holistic development."
Doldron added: "At this time when our young children and our society at large are faced with many negative forces, engaging in sporting activities, being part of a team, and focusing on what is good, can only help to keep us motivated and committed to living a healthier lifestyle.
"Today with the launch of the 29th Milo Games, we further strengthen our commitment to ensuring the health and well being of our young athletes by supporting their goals and aspirations to succeed, creating an opportunity for them to train, focus and reap the benefits of their hard work and in so doing become healthier adults. I am sure they will make a significant contribution to T&T in the near and distant future," ended Doldron.
Twenty-two schools will battle in the Milo Games with reigning champions Diamond Vale Government (West Zone B) and Maraval RC School (West Zone A) both returning to defend their crowns.